San Diego - CA

11:43:00 PM

Project Breakdown

VALORANT Store

VALORANT Store

A consolefirst UI direction built on precision, readability, and competitive clarity.

Product

VALORANT

Deliverables

Platform & Game

Company

Riot Games

1.PROBLEM

The console debut required the entire front‑end store to be rethought for a new platform. The PC experience couldn’t simply be ported over because console hardware, interaction patterns, and performance constraints demanded a fundamentally different approach. The challenge was preserving the game’s sharp, premium identity while ensuring clarity, responsiveness, and stability inside Unreal on a completely new set of technical requirements.

2.Role

Bruno owned the store design features, visual direction, and full in‑engine implementation of the console store. This included creating branded design assets, defining layout logic, rebuilding the visual system for console behavior, and carrying the work through Unreal to ensure the final experience aligned with both creative intent and platform constraints. He connected Branding, UX, VisD, and engineering execution, shaping how the store behaved, scaled, and rendered across console hardware.

3.Solution

The final experience was built on adaptive layouts, modular filigree details, and scalable visual logic that held up across resolutions and performance profiles. High‑fidelity renders, refined typography, tuned materials, and polished interaction timing created a fast, cohesive, console‑ready store that maintained the signature clarity and premium polish of the game. The result was a front‑end experience purpose‑built for console, not a port, consistent, stable, and visually elevated.

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